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News & Media
 Across 110th Street: Chelsea can wait:
Here’s what not to miss at artHarlem’s third annual Harlem Open Artist Studio Tour on October 6 and 7. 151 W. 122nd St. Seven local artists “seize” a mid-renovation Harlem brownstone. Start your self-guided tour here, if only for real-estate gawking. * By Rachel Wolff, Published Sep 30, 2007 New York Magazine. See writeups about HOAST here

HOAST Advertising
 HOAST is free and open to anyone interested in art. For advertising purposes we divide our target audience into four groups: (1) New Yorkers who just need a good reason to hop on the subway and visit Harlem, (2) visitors from the tri-state area and art aficionados, and (3) national and international tourists staying at Hotels, visiting NYC and are trying to see as many things as possible. In the past we have targeted these three groups by teaming up with NYC & Co., through printed ads in the New York Times, The New Yorker, New York Magazine, Time Out New York, the Village Voice, Art News, Art In America and Gallery Guide. We also maintain extensive listings of our event on major arts and leisure websites.

Our last and equally important target group is the Harlem community. Without our community’s support, HOAST would not exist. We maintain strong ties to the Harlem Arts Alliance, the Association of Hispanic Artists, the Catholic Museum and the Studio Museum of Harlem and many local community groups and churches. We regularly use the community boards to involve the community, recruit volunteers, and announce our event, as well as advertise in the New Amsterdam News, Uptown Magazine and Experience-Harlem, to name just a few. artHARLEM continuously explores new ways to bring our events to larger audiences. If your interested in working with us, please send your queries to: Janice@artHARLEM.org

Press Release TK

Quick Facts:

  • artHARLEM’s mission: to increase peoples experience and comprehension of contemporary art.
  • Our underlying philosophy - increasing accessibility and comprehension of contemporary art promotes diversity, community, and artistic flourishing.
  • artHARLEM was founded originally as the Harlem Open Artist Studio Tour, in 2004. It was incorporated under its current name, and received an official tax-exempt status(501-c-3) in 2006.
  • Each year, close to 100 artists participate and 2,000 people attend HOAST.
  • HOAST2007 was the third annual open studio tour in Harlem.
  • HOAST2008 is scheduled for October 4 & 5, 2008, from 1-6pm.
  • Since conception, artHARLEM and HOAST have been supported by generous contributions from the Johnathan Tisch Foundation, The AG Aggie Gund Foundation, NYC and Co., the Manhattan Borough President’s Office, Lower Manhattan Cultural Council, the New York Times Foundation and Harlem Community.